Dan Stewart
Founder, Happy Grasshopper
- Four-time Inc. 500 | 5000 honoree
- Author of The Connection Question
- Keynote, Century 21 Global ONE21 Conference
Who’s behind it
Shon coached the top of this business. Dan built the platform underneath it.
Shon Kokoszka
Founder, Icon Coaching
- Sold over $1B in real estate
- Former CEO, MAPS Business Coaching at Keller Williams
BUILT runs on Happy Grasshopper, the messaging platform behind
- 42M+
- relationships nurtured
- 12,000+
- agents empowered
- 15+
- years delivering results
Recognized by HousingWire Tech100 · Inman 5-Star · Forbes Top Tool
BUILT is delivered inside
Selected for 
2026, one of six companies chosen in the US.
The problem
The industry generates more leads than ever and closes the same number of homes.
Portal leads convert at 0.4% to 1.2%. Even at the better of those rates, more than 80 registrations get collected for every closing that actually happens.
Those aren't eighty different people. They're mostly the same buyers, registering again and again, and getting the same automated follow-up from every agent who bought their name. It teaches them one thing, and they learn it well. Every agent is the same.
So when they're finally ready, they don't answer any of it. They ask someone they trust.
- 88%
- of home buyers used an agent
- 91%
- of home sellers used an agent
- 11 years
- median time a seller owns before selling, an all-time high
Your past client sells about every eleven years, and nine in ten of them hire an agent when they do. The only open question is whose name they say.
And agents rate themselves 3 out of 10 at staying in touch.
NAR 2025 Profile of Home Buyers and SellersReal Estate Industry Survey, 2024 Industry Sentiment ReportRealGeeks, real estate lead conversion benchmarks
The solution
BUILT installs the system that keeps you in touch.
Six weeks, live, with Dan and Shon. We take the relationships you already have and build a referral system on top of them. The messages sound like you, because they are written in your voice, and you can see what they produced.
Session 1 is free and runs Wednesday, August 26 at 12:30 PM ET.
No CRM switch. It works with what you already use.
and thousands more via Zapier.
Join us for Session One and
Take the 10-minute Challenge, where we generate referrals LIVE.
In BUILT, we get things DONE and that starts by generating referrals during the very first session. Here's the timeline of participants' actual comments during a recent session:
- 0:00
The exercise begins.
- 1:00
- 2:00
“i sent message”
Thomas L. - 3:00
“Got a yes!”
Lynne D. - 4:00
“I just sent 3 texts, 3 responses, and I have two new group messages already.”
Carrie L. “Sent.” Four seconds later, “Got a response.”
Gurleen C. - 5:00
“I got a yes - past client that wants to now buy the lot behind them”
Tanya B. - 6:00
“She just sent 2 names!”
Vernette C. “Just sent got 3 responses saying yes”
Bianca “one referral”
Greg - 7:00
- 8:00
“2 calls back...one person called me immediately asking if all was okay! lol”
Brianna F. “One of the two group chats just confirmed a buyer appointment with me tonight.”
Carrie L. - 9:00
“two calls”
Jami T. - 10:00
Does it last
Minutes, then weeks, then quarters.
In the first ten minutes
Replies start arriving while the session is still running.
The last live sessionEleven reports inside ten minutesAfter two weeks
I have two new listings and a buyer after the first two weeks.
Sean PolisenoCalabasas, CAAcross a brokerage
We’ve hired more agents, and business with our past clients and sphere is up 17%.
Barry JenkinsVirginia Beach
He is a masterful storyteller... and pulls you in to whatever he is saying and makes you feel like when you leave, whatever he said to do, you're going to do it.
How It Works
We build your relationship map.
Weeks two to six · for members
What Happens
Where the doing gets done.
We organize your database.
Contacts from your phone, email, MLS, CRM, and social media, all cleaned and sorted by a concierge before the next live session.
We put YOU in the content.
Written in your voice, and ready for delivery via email, text, and ringless voicemail from your own number.
You get live help each week.
Dan and Shon run every session live while your referral system gets BUILT.
Two guarantees
Come with contacts. Leave with referrals. Guaranteed.
The Session 2 Refund
Show up for the first two sessions. If you're not convinced it's working, we'll refund every dollar. No questions asked.
The Installation Guarantee
Attend all six sessions and complete your SOI Rehab appointment. If your referral system isn't fully installed and running by graduation, we keep working with you at no charge until it is.
FAQ
Agent questions.
What if my database is a mess?
That is expected. SOI Rehab helps export and organize your contacts by relationship strength.
What if I do not have a CRM?
You can still participate. The program helps gather contacts from your phone, email, MLS, CRM, and social media.
How much time does BUILT require?
Plan for six live 90-minute implementation sessions plus follow-through between sessions.
Do I need to attend live?
Yes. Session 1 is free, and the program is designed for live implementation. There is no replay.
What gets created for me?
Email, text, ringless voicemail, and social touches are scheduled for your most important relationships.
Will the language sound like me?
Yes. Referral language is written in your voice and installed into your touchpoints.
When do replies come back?
Replies come directly back to you as your campaign runs.
What if I am not fully installed after six weeks?
We work for free until your referral engine is installed.
Lead with love. We'll be live Wednesday, August 26.
12:30 PM ET. Ninety minutes, live with Dan and Shon. Session 1 is free.